S. According to the Cigarette Package Health Warnings: International Status Report — 2014 issued by Canadian Cancer Society, India is ranked at 136 among 198 countries in terms of prominence of pictorial health warnings on tobacco packaging and is ranked much below countries like Pakistan, Bangladesh, Nepal, Thailand, etc. The petitioner said plain packaging refers to packaging that requires the removal of all branding (colour, imagery, corporate logo and trademarks). Thakur and Justice Uday Lalit issued notice on a PIL filed by advocate Umesh Narain Sharma highlighting the inordinate delay in implementation of such rules. There is high prevalence of tobacco use amongst children and youth in India., which have larger proportion of pack warnings on the principal display areas of tobacco packets.The petition highlights that tobacco is a prominent risk factor for six to eight leading causes of death and almost Roll Type Printed Spunlace Nonwoven Manufacturers 40 per cent of non-communicable diseases (NCD), including cancers, cardio-vascular diseases and lung disorders, are directly attributable to tobacco use.
The number of deaths every year in India attributable to tobacco use is almost 10 lakh.. If plain packaging rules are allowed in India, cigarette and other tobacco product packets will cease to be a marketing tool for reinforcing brand image and promoting smoking as a status symbol. Permitting manufacturers to print only the brand name in a mandated size, font and place on the pack, in addition to health warnings and any other legally mandated information such as toxic constituents and tax-paid stamp.The Supreme Court on Tuesday issued notice to the Centre on a petition for implementation of plain packaging of tobacco products — also known as generic, standardised or homogeneous packaging — to wean away the youth from consuming tobacco products. As per the Global Adult Tobacco Survey-India (GATS 2010) conducted among persons of the age of 15 years and above, over 35 per cent (almost 28 crore) of the adult population consumes tobacco in some form or the other and the majority of the tobacco users are illiterate and semi-literate.He said India ranks very low amongst the countries implementing packet warnings. A bench of Chief Justice T. Instead they will become effective vehicles for spreading public health messages and dissuading consumption at no cost to the government, he said, and sought a direction to the Centre for enforcement of such packaging rules
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